Blog#10 Marshall McLuhan

Marshall is an interesting man, he says that,
"After three thousand years of explosion, by means of fragmentary and mechanical technologies, the Western world is imploding. During the mechanical ages we had extended our bodies in space. Today, after more than a century of electric technology, we have extended our central nervous system itself in a global embrace, abolishing both space and time as far as our planet is concerned. Rapidly, we approach the final phase of the extensions of man - the technological simulation of consciousness, when the creative process of knowing will be collectively and corporately extended to the whole of human society, much as we have already extended our senses and our nerves by the various media."Marshall McLuhan - Understanding Media (1964).
Interesting facts about Mcluhan would be that he Canadian educator, philosopher and a scholar of english literature for people. He studied media ecology and uses a word from his saying that "the medium is the message." H ewrote books explaining how to use medium to media. McLuhan contrasted this with TV, which he claimed requires more effort on the part of viewer to determine meaning. He is trying to undrstand media. And he is a great influence to people in Canada today.

http://www.personal.dundee.ac.uk/~rjcurran/mcluhan.jpg